Manrico Cashmere
Beyond imagination, Super-Cashmere
E-commerce
Manrico Super-Cashmere, beyond imagination
Manrico Cashmere is the Made in Italy knitwear brand that is revolutionizing the cashmere sector by offering a collection of superior quality permanent garments, for men and women. The brand has been able to explore the perfection of Nature and treat it wisely, successfully creating an innovative product of exceptional beauty for the well-being of those who wear it. The uniqueness of Manrico products is given by the Super-Cashmere fiber, the result of meticulous research and selection of the raw material.
Client
Manrico Cashmere
Deliverable
Creative Direction - UX / UI Design - Shopify Development - Art Direction - 3D - Photo / Video Contents Production - Project Management
Technology
Custom Shopify Theme
TailwindCSS
AlpineJS
GSAP
Visita il sito
Brand commerce
A total custom platform designed to enhance the collection's story. Rich, immersive components enhance the experience with visual storytelling, where images and videos alternate accompanying the user's scrolling as they discover the unique features of Super-Cashmere products.
Rich dynamic collection grid
A Collection grid with a dynamic layout, capable of hosting different types of media, mixing product cards with spaces dedicated to campaign visuals.
Art Direction & Content Production
We curated the creative and art direction of the entire project, also managing all aspects of production: set design, 3D animation, model casting, post-production.
Creative & art direction
ThinkingAbout™
Photographer
Vincent Urbani
Assistant photographer
Vittorio Antonelli
3D artist
Renderking
Styling
Manrico Cashmere
Film crew
Giandomenico Troiano
Mirco Baccaille
Make-Up
Laura Boncio
Hairstyle
Margarita Ocampo
Model Agency
Independent
4upper